"It's just like a punk rock cliché of a black
sheep," starts Preston. "The black sheep of the
flock. As we are quite a poppy band we just presented it as
a cute little baby lamb on a bright blue background, to make
it pop arty and all that. It's just to show that we are essentially
a punk rock band with punk rock ethics."
The inlay of the album is quite impressive. A lot of time
and effort appears to have gone into that. It is different
for each song, photographs, design, the works. Did you have
a lot of involvement with that?
It's a question that causes Preston to move quite suddenly
in his chair.
"We had a really useless company originally do it for
us," he begins. "It turned out that we just had
to do it ourselves. They had a picture of Jesus Christ with
a cross on his back with like a Cola-cola tee shirt on or
something. Something really obvious. We went along with the
idea that we should have a different page for each song because
it helps people remember them as different songs. We like
that idea rather than have it as an album. The album has got
a sort of narrative to it so it's quite good to help the songs
stand out individually and have something visual to create
more of a picture."
It certainly does appeal; it goes back to what you were saying
about being more personal with your fans and constantly giving
them things. You have strengthened the essence of the album
by making that extra effort which is great. Both young men
nod in agreement, though William adds his sentiments.
"If you leave it to someone else to create a vision,
a presentation, it clearly is not going to be the same as
you exactly imagined because you wrote it. They are just interpreting
it as objective people."
"I think stuff like that is so important," adds
Preston. "When I am fifty and showing the album to my
grandchildren. I would just hate to have some sort
of niggling little thing on the album that I wasn't particularly
pleased with." >>
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